Tag - social media marketing

Social Media Stories: The New Art of Storytelling

Due to their growing popularity, social media ‘Stories’ have become a trending storytelling formats today. Storytelling is an effective content strategy that enables marketers to build a deeper level of connection with customers. The “stories” format pioneered by Snapchat has now become a staple of the social media world. First Instagram created Instagram Stories, and now YouTube has released a stories format of their own called “Reels” has became the latest in a list that also includes Instagram Stories, [...]

Why Social Media Marketing Is Important For Any Business

It’s 2018 and social media is growing rapidly. More than 3 billion people around the world now use social media each month, with 9 in 10 of those users accessing their chosen platforms via mobile devices. With such amazing growth, every business today should take advantage of it in the best possible way. Not because it’s the trend but because your target audience is hanging around the different social networks. Here we provide a great insight into the number and [...]